UNC Chapel Hill

UNC Chapel Hill

Challenge

The University of North Carolina at Chapel Hill students, even with access to nationally ranked programs like the Shuford Program in Entrepreneurship, often struggled to secure meaningful internships and professional opportunities. Traditional career services couldn’t fully bridge the gap between students and industry, leaving many without the right connections or visibility. The University of North Carolina at Chapel Hill needed a solution that could directly link students to employers and create measurable pathways to internships and career growth.

Markit’s Solution

MarkitOutreach partnered with The University of North Carolina at Chapel Hill to bridge the gap between students and employers. The platform automated LinkedIn outreach, enabling students to connect directly with recruiters, hiring managers, and industry leaders. By combining personalized messaging with targeted employer lists, MarkitOutreach created consistent, scalable opportunities for students to secure internships and interviews. This approach gave UNC a modern tool to complement its career services, positioning students for greater success in competitive job markets.

Outcome

The partnership between The University of North Carolina at Chapel Hill and MarkitOutreach delivered measurable results. Students secured full-time job offers directly after graduation, many landing positions at their top-choice companies. Through the platform, tens of thousands of employers were contacted, with students averaging 4–5 introductory calls per week—an unprecedented level of access to industry decision-makers. More than half of the students in the program reported significant progress in building their professional networks, transforming career confidence and opening doors that traditional methods often could not.

The University of North Carolina at Chapel Hill, chartered in 1789 and the oldest public university in the U.S., is a flagship public research institution known for academic excellence, groundbreaking research, and a vibrant campus culture. Consistently ranked among the top public universities, Carolina placed No. 5 among public universities and tied for No. 27 overall in the 2025 U.S. News & World Report rankings.